When Someone Asks AI Who Does Your Work, Your Name Should Come Back
Generative Engine Optimization, Answer Engine Optimization, LLMO, AI SEO, Entity SEO — the industry has six names for one job. We build the pages, structure, and citations that make AI assistants recommend you instead of your competitor.
Book an AI Search ReviewAI answers are already sending your customers somewhere
AI names a competitor and you never know
Someone asks an assistant who does what you do, gets three names back, and yours is not one of them. There is no search result to notice, so nothing gets fixed.
The model is not sure who you actually are
Your name, services, and city live in five slightly different versions across the web. When the facts do not line up, a model leaves you out instead of guessing.
Your pages give AI nothing clean to quote
Long intros and buried answers read fine to a person and poorly to a model looking for one specific sentence it can pull and cite.
Nothing outside your own site backs you up
Models check corroboration. If the only place your work is described is your homepage, it reads as a claim rather than a fact worth repeating.
One service, built the way these systems actually read
Entity foundation
One consistent name, service list, service area, and contact detail everywhere — plus schema that ties your site, listings, and profiles to the same entity.
Answer-shaped pages
Question headings, a direct 30–50 word answer at the top of each section, comparison tables, and services named the way customers ask for them.
Citations and third-party proof
Consistent mentions across the sources models pull from — press, directories, community threads, social profiles — so your name shows up attached to your specialty.
Measurement you can read
We check the questions your customers actually ask against the major assistants on a schedule, then report whether you were named and what traffic came from AI surfaces.
Every one of these terms means the same thing: be the answer
Search marketing invents a new acronym every quarter. GEO, AEO, LLMO, AI SEO, AIO, entity SEO, GEO-SGE — they describe different angles on one outcome. When somebody asks an AI assistant for a recommendation in your category, your business is named, and the answer cites a real source.
Generative Engine Optimization
Optimizing content so it gets extracted, synthesized, and cited inside a multi-source AI summary. The term was standardized in a 2023 Princeton and Georgia Tech paper on how generative engines pick what to cite.
- Authoritative citations and real statistics
- Structured tables and direct quotes
- Clear relationships between your entity and its services
Answer Engine Optimization
Designing pages so natural-language systems — ChatGPT, Perplexity, voice assistants — pull your site as the definitive direct answer.
- FAQ schema that machines can parse
- Question-shaped H2 and H3 headings
- 30–50 word summary paragraphs up top
- Conversational phrasing that matches how people ask
Large Language Model Optimization
Influencing what large language models know about your brand, your services, and your people when they answer from memory rather than live search.
- Broad coverage across training and retrieval sources
- Reddit, Quora, Wikipedia, and news releases
- Digital PR that ties your name to your specialty
Artificial Intelligence Optimization
The umbrella term agencies use for optimizing traditional search results and AI surfaces at the same time, because most buyers still use both.
- Technical SEO: indexing, crawlability, page speed
- Structured data on every important page
- Formatting written for extraction, not just ranking
Entity Optimization
Establishing your business, products, and founders as distinct, verifiable entities in knowledge graphs like Google’s and Wikidata.
- sameAs schema pointing at your real profiles
- Consistent name, address, and phone across listings
- Verified third-party sources that confirm you exist
- Clear subject, object, and attribute relationships
AI Overview Optimization
Work aimed specifically at Google’s AI Overviews, the feature that grew out of what was once called the Search Generative Experience.
- Ranking in the top organic positions it draws from
- Concise, scannable data a model can lift
- Content clean enough for Gemini to quote correctly
If an agency quotes you six separate services for these, ask what each one does differently. In our experience the honest answer is nothing — and you should not pay six times for one job.
Creative Key Entertainment is the answer Google gives for OKC Thunder face painting
Search “Who does the face painting at the OKC Thunder games?” and Google’s AI Overview answers with Creative Key Entertainment — and points at the company’s own Instagram post instead of guessing. That is the whole job in one screenshot: a model that knows who does the work, says so, and cites something real.
- The words customers actually use — OKC Thunder, face painting, fan stations — appear in the copy, so there is something specific to retrieve.
- The same facts match across the website and Instagram, so the answer corroborates itself instead of contradicting itself.
- Consistent business details and schema let the model recognize one company, not a dozen scattered mentions of a name.
- None of it is a trick. It is specific, consistent, well-structured information, which is the only thing an AI summary can pull from.
One client result in one category. No one can promise an AI answer on a schedule, and any agency that does is guessing — what we can promise is the underlying work that makes it possible.
AI Search Optimization for the businesses that need it most
Same service, written for one kind of business at a time. Each page covers the searches, systems, and proof that matter in that trade.
AI Search Optimization in your town
The same service written for one central Oklahoma city at a time — the local market, the searches that actually happen there, and the questions worth answering before you call.
Straight answers
No. They are six names for one job: making your business the answer AI gives. GEO came from 2023 research on being cited inside generated summaries, AEO focuses on direct answers, LLMO on what models know about your brand, AI SEO and AIO are umbrella terms, entity SEO is about the knowledge graph, and GEO-SGE means Google’s AI Overviews. We do one thing and do not bill it six times.
Not the only thing we build
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