About Us
Our mission is to keep Oklahoma’s home service contractors booked solid by turning missed calls and messy tech into simple, reliable systems, so the trades that built this community keep thriving as technology changes.
Meet Our Founder
FROM FORTUNE 50 SYSTEMS TO FIELD-TESTED STEEL
Curtess McCarley
I graduated just down the road from Piedmont High School in 2010. Since then, my life has been a dance between two worlds: building high-scale AI automations for a $34B global portfolio and building metal frame barns with my own hands.
Most tech agencies only understand the "Digital." They’ve never laid sod, worked a farm, or felt the pressure of a service truck idling in an Oklahoma heatwave.
At Steel Blueprint, I’ve combined a decade of enterprise-grade systems architecture with the grit of the trades. My wife, Taryn McCarley (Owner of Red Dirt Apparel), and I aren’t just vendors; we are neighbors. Whether we are serving on the board of the Hoof and Hero Sanctuary, active in the Yukon Chamber, or supporting our local veterans and first responders, our mission is the same: Strengthening the backbone of Oklahoma.
I don't just build websites. I build the Invisible Steel Infrastructure your business needs to survive and scale in the age of AI.
Community Impact
Hoof and Hero Sanctuary · Yukon Chamber · Red Dirt Apparel
Who We Serve
We work with established, high-ticket home service contractors in Oklahoma – roofers, HVAC, plumbing, and septic – who are tired of losing money to voicemail, no-shows, and clunky software.
What We Do
Steel Blueprint is your digital foreman. We build and manage the “digital job site” behind your phones, website, and software, so when a homeowner reaches out, they get answered, qualified, and booked straight into your schedule – even when you’re on a roof or asleep.
- Turn missed calls and voicemails into booked inspections
- Wire your website into your existing tools (ServiceTitan, Jobber, Housecall Pro, etc.)
- Keep everything hosted, secure, and maintained so it just works
Why We Exist
Most contractors didn’t start their business to babysit software or chase voicemails. We watched good local companies lose jobs simply because no one could get to the phone or the tech didn’t talk to each other. Steel Blueprint exists so the people who build and fix our homes don’t get left behind by technology.
How We Work
A simple, trade-friendly 3-step process:
- Inspect – Quick audit of your calls, website, and software
- Install – We build and connect your “digital job site”
- Maintain – Ongoing monitoring, hosting, and tweaks as you grow
The Money Model
Stack
HIGH-CONVERSION FRONT END
The Storefront. Engineered to capture high-velocity traffic and convert it into qualified, booked jobs without corporate bloat or friction.
SYSTEM INTEGRATION
The Blueprint. Hardwired to interlock directly with your existing CRM and field service tools, creating one unified command view.
24/7 Missed-call booking assistant
The Workforce. Always-on intelligent routing and autonomous response. Secures every missed call and processes opportunities instantly.
Built For The
Trench
System Compatibility
Certified Integrations
Founding 5 Invitation
Claim Your Partner
Slot
We are accepting exactly 5 foundational partners per territory. This is not a mass-market software rollout—it is a ground-up operational refit for serious tradesmen ready to dominate their local market. Once these slots are locked, the blueprint is closed in your region.
- Guaranteed exclusivity in your immediate service radius
- Direct implementation support from senior architects
- Priority routing for all high-value commercial leads
We build the Steel Infrastructure your trades business needs to scale. Bridging the gap between field-ready grit and corporate systems.
DISPATCH INFO
Email: [email protected]
Status: Active 24/7
© 2026 STEEL BLUEPRINT. INDUSTRIAL AUTHORITY.